How do you know if you are moving in the right direction?
KPIs (key performance indicators) are the best way to assess your business’s performance. Tayler Cusick-Hollman is returning to the podcast to teach you about KPIs, which ones you need to know, and how to use them.
If you have a hard time figuring out what marketing strategies are working well for you, this episode will set you on the right track. Tayler has got your back when it comes to simple and understandable marketing strategies. She knows how many other things you have to worry about in your business, and complicated marketing is not something anyone has time for.
A marketing consultant and small-business builder, Tayler is the Founder of Enji, though you might recognize her from one of her other companies: TAYLRD Media and Designs and Sourced Co. In her newest endeavor, Tayler is taking everything she has learned over nearly a decade of helping small businesses with marketing to design and build a suite of online marketing tools that fit your lifestyle and make sense for you. Enji aims to empower you with the tools and solutions to make more informed decisions, use your resources more effectively, get creative with connecting with customers, and ultimately grow your business.
Topics We’re Covering in This Episode:
- A more straightforward way to think about KPIs
- Why you need to track your numbers
- Making projections for the future of your business
- Which KPIs should you track
- Setting clear goals for your business
- Identifying patterns and relationships in your numbers
Are you looking for ways to simplify your marketing? If so, this episode will help. Understanding your KPIs is the key to making informed decisions, having a clear marketing strategy, and reaching your business goals. Tune in to this episode for inspiration and guidance on how to move forward with KPIs.
Thanks for checking out the Design Your Wedding Business podcast! Follow the show to make sure you never miss an episode, and while you’re there, it would mean so much to me if you left a rating and review! I read every single one and use them to ensure I provide the content you love to hear.
Resources Mentioned:
Follow @enji_co on Instagram
Listen to Episode 69: Marketing Tech Tools Are Your New Best Friend with Tayler Cusick-Hollman
Where We Can Connect:
Follow & Review on Apple Podcasts
Are you following my podcast? If you’re not, I want to encourage you to do that today so you don’t miss any future episodes. I would also appreciate it if you would leave me a review on Apple and Spotify! I read each of them, and they help me make sure I am providing the content that you love to hear!
Recent Episodes:
98: The Wedding Report with Shane McMurrayi
99: A Beginner’s Guide to SEO with Sara Dunn
100: Visibility: The Missing Piece of Your Marketing Strategy
101: Sales: How to Book More Wedding Clients with Sam Jacobson
Follow & Review:
Are you following the Design Your Wedding Business podcast? If you’re not, I want to encourage you to do that today so you don’t miss any future episodes. I would also appreciate it if you would leave me a review on Apple and Spotify! I read each of them, and they help me ensure I provide the content you love to hear!
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