Do you find marketing overwhelming in an age of social media, digital advertising, and advanced technology?

A lot has changed since the days when we depended on flyers, brochures, and magazines to get the word out. Now it can be all too easy to get lost trying to navigate things like graphic design, video content, and SEO.

Enter Tayler Cusick Hollman. She is here to share her top marketing tech tools to make your life easier. If you’ve ever wished you could clone yourself, technology is the closest you’re going to get, so you might as well put it to work.

Tayler is a marketing consultant, a small-business builder, and the founder of Enji—an exciting new startup that launched in May 2023 (although you might recognize her from one of her other companies: TAYLRD Media and Designs and Sourced Co). In her newest endeavor, Tayler is taking everything she has learned over nearly a decade of helping small businesses with marketing to design and build a suite of online marketing tools that fit your lifestyle and make sense for you. Because, while you didn’t sign up to be the Chief Marketing Officer of your business, Tayler believes becoming one doesn’t have to be so daunting. The goal at Enji is to empower you with the tools and solutions you need to make more informed decisions, use your resources more effectively, get creative with how you connect with customers, and ultimately grow.

 

Topics We’re Covering in This Episode:

  • The differences between print advertising and digital advertising
  • How to embrace change
  • The growth that comes from learning new things
  • Adding technology to your marketing toolbox
  • Questions to ask yourself about your marketing
  • What marketing tech tools are absolute must-haves
  • Why SEO is so important
  • How to make marketing easier

Are you ready to master this marketing thing? I’m so excited to have Tayler on the podcast to walk us through it. If you know me, you know I love a good tool or system to streamline business processes behind the scenes, so this episode is right up my alley. I hope you enjoy it!

Thanks for checking out the Design Your Wedding Business podcast! Follow the show to make sure you never miss an episode and while you’re there, it would mean so much to me if you would leave a rating and review! I read every single one and use them to help me make sure I am providing the content that you love to hear.

Resources Mentioned:

Learn More About Enji

Follow @enji_co on Instagram

Follow Enji on Facebook

Where We Can Connect:

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Recent Episodes:

Episode 65: Creating An Overwhelm-Squashing Marketing Plan with Heidi Thompson

Episode 66: Marketing Funnels for Wedding Professionals with Ava and the Bee

Episode 67: Why You Should Be on Pinterest with Julianne Smith 

Episode 68:Tools to Track Your Wedding Business Visibility

Follow & Review:

Are you following the Design Your Wedding Business podcast? If you’re not, I want to encourage you to do that today so you don’t miss any future episodes. I would also appreciate it if you would leave me a review on Apple and Spotify! I read each of them, and they help me make sure I am providing the content that you love to hear!