Are you making marketing decisions based on data and analytics? If not, you’re missing out on an opportunity to make your marketing much more effective.

Lisa Galletti is joining me to talk about how to validate your marketing efforts with Google Analytics. She gets that Google Analytics can be overwhelming and she’s here to help.

This episode will walk you through what Google Analytics is, how to use it, and how to make your marketing more efficient. When you regularly assess how your marketing is doing, you can use that information to double down on what’s working and stop wasting time on what’s not. It’s definitely a skill worth learning.

Lisa Galletti creates marketing strategies for people who care about real results, not vanity metrics. She specializes in guiding individuals and businesses toward marketing success that goes way beyond the numbers. She offers tailored strategies to help you build genuine connections, engage your audience, and achieve remarkable business growth. As your go-to consultant, she’s the perfect blend of professionalism and down-to-earth authenticity. No bro marketing tactics here! Her focus is on relationship marketing to help you get visible, build credibility, and attract loyal clients who will happily refer you to others.

 

Topics We’re Covering in This Episode:

  • The basics of Google Analytics
  • How to make your analytics easier to understand
  • What answers you can get from Google Analytics
  • How to get your marketing content in front of the right audience
  • Tips for setting up Google Analytics
  • Why it’s so important to simplify your client experience
  • How often you should review your analytics

Are you ready to step up your marketing game? Google Analytics is going to be your friend. Gone are the days of throwing things at the wall to see what sticks. Now you can make informed decisions about your marketing to make more money and save more time.

Thanks for checking out the Design Your Wedding Business podcast! Follow the show to make sure you never miss an episode and while you’re there, it would mean so much to me if you would leave a rating and review! I read every single one and use them to help me make sure I am providing the content that you love to hear.

Resources Mentioned:

Book a Call with Lisa

Connect with Lisa on LinkedIn

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Get Lisa’s Free Guide to Google Analytics

Where We Can Connect:

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Recent Episodes:

Episode 67: Why You Should Be on Pinterest with Julianne Smith 

Episode 68:Tools to Track Your Wedding Business Visibility

Episode 69: Marketing Tech Tools Are You New Best Friend with Tayler Cusick Hollman 

Episode 70: Make SEO and Blogging Work for You with Ava & the Bee 

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Are you following the Design Your Wedding Business podcast? If you’re not, I want to encourage you to do that today so you don’t miss any future episodes. I would also appreciate it if you would leave me a review on Apple and Spotify! I read each of them, and they help me make sure I am providing the content that you love to hear!