Are you using short-form video to grow your business?

This episode is all about why you should be using TikTok and Reels for your business content and how to get started. I’m joined by Meagan Culkin who is the queen of short-form video strategy and the perfect person to teach us all about it. 

If you’ve been avoiding creating your own TikToks and Reels because it seems like a lot to learn, you’ve come to the right place. Meagan is breaking it all down to make video creation simple, easy, and fun for you to do! 

Meagan Culkin is the owner of Magnolia Collective, a planning and design company that serves both the NC and VA markets. When not designing event spaces, Meagan spends her time consulting for wedding businesses, discovering foodie haunts in her new hometown of Richmond, VA, and trying to get her dogs to cooperate for Tiktok videos.

 

Topics We’re Covering in This Episode:

  • Why you should use TikTok and Reels to publish content
  • How to be relevant to today’s couples 
  • The best content for TikTok and Reels 
  • How videos perform on different platforms 
  • Scheduling time for content creation
  • The importance of consuming content on these platforms 
  • How to save music and audio ideas 
  • What types of videos perform best 
  • Getting more eyes on your existing videos

 

What’s stopping you from creating your first video? Don’t let fear of the unknown hold you back! I hope this episode makes short-form video creation feel a little more approachable and gives you a reason to try it out! It really is a great way to connect with your audience and get more eyes on your business. 

Creating a clear path for the success of your business takes accountability, and I’d love to provide that for you. From consulting for business operations to rediscovering your passion for your business, I can help. Head over to jentaylorconsulting.com/services to learn more about how I can be your strategic partner.

 

Resources Mentioned:

Use Code 20PODCAST at Checkout for $20 Off Your Initial Coaching Call

Cheatsheet Download for Optimizing your Tiktok Content 

Visit Meagan’s Website 

Follow @magnoliacollective.co on Instagram

Follow @magnolia.collective on TikTok

Follow @magnoliacollectiveco on Pinterest

 

Where We Can Connect:

Follow the Podcast

Follow Along on Facebook

Follow Along on Instagram

 

Recent Episodes:

Episode 47: Boost Your Marketing Strategy by Repurposing Content with Amy Leisner

Episode 48: How to Do Your Own Marketing Audit with Amanda Zack

Episode 49: Be the Wedding Pro on Everyone’s Lips with Carin Hunt

 

Follow & Review:

Are you following the Design Your Wedding Business podcast? If you’re not, I want to encourage you to do that today so you don’t miss any future episodes. I would also appreciate it if you would leave me a review on Apple and Spotify! I read each of them, and they help me make sure I am providing the content that you love to hear!